Save the date! Saturday, June 14, 2014. Whole Foods Market Monterey invites you to the 2014 Monterey Beer Festival, returning to the beautiful Monterey County Fair & Event Center. This not-to-be-missed event, for those 21 and over, benefits the Monterey County Fair Heritage Foundation.

Celebrating its 13th year on the Monterey Peninsula, The Monterey Beer Festival, presented by Whole Foods Market Monterey, will be held on Saturday, June 14th at the Monterey County Fair & Event Center, 2004 Fairground Road, Monterey, CA 93940 (enter Gate 5), (831) 372-5863 (12:30 p.m. – 5:00 p.m. for General Admission with 11:30 a.m. early entry for VIP Ticket Holders).

The Monterey Beer Festival attracted 5,000 attendees last year who enjoyed tasting an array of incredible beer. In addition to many new beers to delight the senses this year, the Monterey Beer Festival will feature music from several live bands, a new Beer Pong tournament, special VIP ticket holder benefits, all in a totally fun, relaxed party atmosphere at the Monterey County Fair & Event Center. 

Suds and Food Sampling! 
Taste the best beer from around the globe from your very own souvenir Monterey Beer Festival tasting pilsner included in with admission. The festival will provide hundreds of beers to sample, including brews from America, Belgium, Germany, England, France, Australia, Thailand, Italy, Asia, Ireland, Russia, Mexico, Jamaica & California. There will be a variety of delicious food available to pair with your beer of choice. 

New and Improved VIP Area
This year, VIP entry will not only allow early access, but VIP ticket holders will also have their very own private area with private restroom facilities to beat the lines in the general festival area! VIP ticket holders also receive a convenient souvenir neck caddy for their provided Monterey Beer Festival tasting pilsner. 

NEW! Beer Pong Tournament
Win great prizes in the new Beer Pong Tournament! Beer Pong is a fun drinking game in which players throw a ping pong ball across a table with the intent of landing the ball in a cup on the other end. The game typically consists of two teams of two players each with 10 cups set up in a triangle formation on each side. Each team then takes turns attempting to shoot ping pong balls into the opponent’s cups. If a ball lands in a cup (known as a ‘make’), cup is removed from the table. The first team to eliminate all of the opponent’s cups is the winner. Entry is $40 per team of two. Sign up with a partner today by contacting

Special Entertainment! 
The entertainment schedule on the Main Stage will feature an array of tribute rock bands playing everyone’s favorite rock tunes, including: 
12:30 pm -1:30 p.m. Wicked Garden (Stone Temple Pilots Tribute)
2:00 pm-3:15 p.m. Journey Revisited (Journey Tribute)
4:00 pm -5:30 p.m. Powerage (AC/DC Tribute)

Tickets – General Admission and VIP:
All ticket holders will receive a souvenir beer pilsner glass. 
General Admission Presale Price (through June 13, 2014) is $45 or $50 at the gate. Tickets are available in the online store at
VIP with 11:30am early admission Presale Price (through June 13, 2014) is $70 or $80 at the gate. VIP Ticket holders will have VIP Area in and out privileges, private restrooms, and a beer caddy with their souvenir beer pilsner glass.

Designated Driver Admission Price is $20 bring someone there for the fun but not the alcohol to get you home safely. The Monterey Beer Festival encourages all patron to drink responsibly. Parking is $20 on site or nearby on Fairground Road.